Marketing & Advertising


GREC: Marketing & Advertising

Marketing/Advertising

·         You are required to review the GREC advertising rules & regulations:  Complete rules on advertising can be found in Rule 520-1-.09  www.grec.state.ga.us

·         All advertising (print media, signs, website, e-mail, business cards, Craigslist, Facebook, etc...) by an affiliate licensee must be done in the name of firm and under the supervision of the broker.  When a licensee advertises a specific property or properties for sale, for rent, or for exchange, the name of the licensed firm offering the property must appear in equal or greater size, prominence, and frequency than the name or names of any affiliated licensees or groups of licensees. Additionally, the telephone number of the firm must appear in equal or greater size, prominence, and frequency than any telephone numbers of any affiliated licensees or groups of licensees.  See also Rule 520-1-.09

·         All marketing materials must be approved by your Broker or the Managing Broker

·         Logos can be found on the Extranet

 

 

GREC Advertising Guide

·         ALL Advertising (Including Specific Property)

o   Is Not Misleading

o   Does Not Discriminate

o   In the Name of the Broker

o   Reviewed & Approved by the Broker

·         Advertising Specific Property (House, Apartment, Subdivision, Condo, Land, Etc.)

o   REQUIRED

§  Broker’s Name equal or greater size, frequency or prominence than agent(s).

§  Broker’s telephone number is equal or greater size, frequency or prominence than telephone number of agent(s).

o   OPTIONAL

§  Affiliate Licensee(s) or Team Name

§   Telephone number other than broker

§  E-mail/Web address

·         Advertising Licensee-Owned Property

o   Written notification to Broker

o   Broker’s written consent & approval

o   Includes appropriate licensee disclosure

o   Complies with Rules on advertising specific property




Business Cards



You have several options for business cards.  The logos you need are on the Extranet.  Please have your business cards approved by a Broker prior to printing them. Your cards MUST have the Brokerage name and phone number (770-919-8825) on them.  Please send a proof to your Broker or Managing Broker prior to spending money on a batch of cards that are not GREC compliant!

 Some Potential Places From Where to Order:

 ********************************************************


800-835-9278

*********************************************************

Accent Graphics Business Cards

706-639-1833

$55 for 1000 business cards which are in color.

**********************************************************

Sign-A-Rama

*********************************************************


**********************************************************


Full Color Business Cards for:
Maximum One Realty
Each Branch Office will have two Member Login Numbers:
·         One for the Realty company
·         One for the Realtor company
Any questions, contact our Account Manager: 
               Dana Caracci
               800-313-5928 Ext. 1242
               Dana2@ColorCardsDirect.com
 
*******************************
 

Name Badges

You have your choice of where to purchase name badges.  Some suggestions are the following:
 
www.HouseofMagnets.com    800-789-6247
2 badges for $10 + shipping
 
 
www.StarburstEnterprises.net       800-890-2773
 

Personalized Decals for Yard Signs:

 
Kenneth Farmer   404-7997633
 
 
 
 
 


 

1 comment:

  1. Terms such as public relations, advertising and marketing are sometimes used interchangeably. When we do so, we omit to consider all the tools available to attract good customers. lead generation expert

    ReplyDelete